Luna Digital

A brand people recognise and understand

We align how your business presents itself: what it says, how it looks and what makes it different. It is more than a logo — it is a clear base for your website, advertising and content.

  • Positioning
  • Logo
  • Colours & type
  • Visual direction
  • Guidelines

Who it’s for

When the business is good but its image does not show it

Brand work helps when the image has grown by accident, you are changing direction or want to launch a new project properly.

New businesses

A strong start without having to redo everything soon.

Growing businesses

One consistent image across channels.

New offers

When the old look no longer fits what you sell.

Teams

Clear decisions everyone can use.

What we create

From a clear idea to useful files

01

Positioning

Who you are for, what you solve and how to say it simply.

02

Name direction

If needed, we help assess the name and its use.

03

Logo

Main and supporting versions for different formats.

04

Colours and type

A system that works online and in print.

05

Visual direction

Rules for photography, graphics and layouts.

06

Guidelines

A short document that keeps future work consistent.

How we create it

  1. 1

    Conversation

    We learn the business, customers and competitors.

  2. 2

    Directions

    We show a few clear creative directions.

  3. 3

    Choice

    Together we refine one direction.

  4. 4

    System

    We prepare files and practical rules.

How we judge a direction

Not by personal taste alone: by whether people understand the offer and whether the image fits your customers, price point and market.

Clarity

Can people see what you do quickly?

Recognition

Do decisions repeat consistently?

Fit

Does it suit the customer and market?

Use

Does it work on a website, ads and social media?

What it costs

Pricing depends on whether you need a basic visual direction or a complete system with copy, website and content. We agree the exact scope first.

Frequently asked questions

Do you only create logos?
We can, but a logo works best as part of a clear system.
Can you refresh an old brand?
Yes. Sometimes the best route is improving what already works.
Do we receive all files?
Yes, with practical usage guidance.
Can you apply it to our website?
Yes, we can carry the new direction into website design.

Let’s agree how your business should look and speak.

WhatsAppBrand Development | Luna Digital